Predictive address capture for everyone
Posted by Dom K on Wednesday, May 04, 2016 - 18:02
The use case or platform is almost immaterial when someone is asked to enter an address into a form. Like the rest of the form being completed, it's a tedious and time-consuming task. The problem is further compounded by raised expectations surrounding usability and interactivity, which has been partly driven by advances in predictive technology we see used by online services such as search engines.
Please enter your address
Entering an address interactively in a search-as-you-type environment provides two key benefits. Firstly, by allowing the end user to select and submit a validated address record, the receiving database or fulfillment process can be assured that the data coming from the user is valid and complete. The second advantage is all about customer engagement. An interactive tool that is guessing a result based on a partial input is both fun and impressive.
Our capturelocation API is "session-less", and consists of two endpoints, capture and complete. The capture endpoint will serve all key-press or click requests where a user would typically expect address suggestions. When the desired address is selected, the complete endpoint will return the full, verified address object and charge for process.